Binny Bansal unveils new venture Opptra to tap consumer brand growth
At Opptra, Bansal aims to empower brands to unlock global growth and thrive in the ever-evolving, digitally disrupted retail landscape.
July 10, 2025
Opptra Launches Britain’s Iconic Tower Brand In India
Opptra is proud to announce the launch of the esteemed British homewares and small domestic appliance brand Tower in the Indian market. Tower’s popular cookware range Cerasure is now available on leading e-commerce sites including Amazon, Flipkart and Zepto, bringing a new standard of British design, innovation, and quality to Indian kitchens. The brand’s popular Smart Start range will also follow in the next few weeks.
July 9, 2025
Opptra Appoints Afshan Banu as Chief Executive Officer – Fashion and Beauty
Opptra, an AI-powered omnichannel expansion platform for consumer brands entering Asia, is strengthening its global leadership team with the appointment of Ms. Afshan Banu as Chief Executive Officer – Fashion and Beauty.
June 3, 2025
Opptra empowers Indian brands to conquer GCC & SEA markets
Opptra founded by the Flipkart co-founder Binny Bansal announced today at Mumbai an AI-native franchising & licensing solution to help Indian brands in a diverse set of categories including Homeware, Kitchen, Furniture, Toys, Baby, Sports and Electronics brands scale to high growth, high revenue Asian markets, specifically Saudi Arabia, UAE & other GCC countries, and Indonesia, Malaysia, Singapore and other South East Asia (SEA) countries.
March 13, 2025
Flipkart cofounder Binny Bansal launches new startup Opptra
Flipkart cofounder Binny Bansal has announced the launch of his new startup Opptra – a tech-driven company that houses franchising businesses to help brands scale in the Asian markets across categories such as fashion and lifestyle, home and kitchen products and electronics.